How Well Do You Know Your Prospects?

It is often said that it is not who you know that matters, it is who knows you. Well I would like to extend this statement by saying that it is not only who you know and who knows you, but how well do you know them and they you? In business, networking is the…

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GOALS OF THE FUNNEL

The specifics of your sales process depend on what you’re selling, but here’s what customers go through in most sales: AWARENESS The first step of any sales funnel is to make a potential customer aware that you exist. You can go about doing this in several ways, such as social media marketing, email marketing, cold calling, attending…

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