Establishing an Advertising Marketing Plan

Many business owners are searching the internet to find information that deals with an advertising marketing plan. In reality, advertising and marketing are two different animals, although closely related. Marketing refers to the whole product service mix which includes those famous four “P”s: Price, Place, Product and Promotion. Advertising is just a part of the…

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Catching The Video Email Marketing Wave

If you’re involved in any type of email marketing, you’ve surely heard about the new buzz. . .video email marketing. If this intrigues you and you want to get started with this in your marketing mix, follow the next few tips before you get started. As with anything, start small and experiment. Video email is…

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How To Sell Services Online

Is it possible to take a normal offline service business like a legal practice, private medical practitioner or even a real estate business and make money with it from the Internet? As someone who’s been doing this since 1996, I say the answer is a resounding “YES”. If you are a business owner, or even an…

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How Well Do You Know Your Prospects?

It is often said that it is not who you know that matters, it is who knows you. Well I would like to extend this statement by saying that it is not only who you know and who knows you, but how well do you know them and they you? In business, networking is the…

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Creating A Good Back End To Double Your Sales

If you really want to be successful online, you need a back end system in place that’s capable of selling to your customers again and again. If you only sell one product and nothing else, you’re losing out on massive amounts of profit every day. So, let’s take a look at how to build a…

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Front End and Back End

The sales funnel is really a methodical marketing procedure where you systematically qualify your prospects in to clients and, additionally, refine them in to hyper-responsive clients. Your client base gets smaller as your bottom line increases as you provide more expensive products to your hyper-responsive clients. The front-end may be the most dynamic facet of…

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GOALS OF THE FUNNEL

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The specifics of your sales process depend on what you’re selling, but here’s what customers go through in most sales: AWARENESS The first step of any sales funnel is to make a potential customer aware that you exist. You can go about doing this in several ways, such as social media marketing, email marketing, cold calling, attending…

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THE ART OF CREATING CUSTOMERS

How to build Sales Funnel

The concept of “creating customers” may at first seem to be an odd one. Don’t you find customers, not make them? Well, yes and no. While it is extremely hard to turn someone into a customer if they have no interest in your product/service or don’t have the money to make the purchase, with a proper sales funnel,…

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